HELP or TELL
When you have a customer reaching out to your organization for assistance, how do you help them; do you HELP or TELL.
Customers are needing your assistance because they are not as well informed as you are about your organization, processes etc., or they would work where you work
We buy products and services; needing support to maximize what we purchased.
So, when a customer calls you they are needing information, to learn how to maximize, to understand all the details; so they need HELP.
If you TELL someone you are demanding they know all about what they bought, implying the thought they are stupid. Who reads every detail about something they have bought? Who has time?
If you HELP someone you are sharing what you know to assist them with the product or services so they get the full benefit and opportunity to love your product or services. The customer will then share their positive experience.
